Fudge Professional has announced hairdressing’s hottest young talent, Jonathan Andrew, as a new global ambassador.
Jonathan exemplifies a new generation of British hairdressing, seeing expertise combined with energy and a new outlook on the ever-changing hair and beauty landscape.
Jonathan has worked with celebrities including Lottie Moss, Little Mix, and Olly Murs, and his red-carpet styling is in A-list demand at major media events like the BAFTAs, the BRIT Awards, and the National Television Awards.
Editorially, Jonathan has styled for shoots with the likes of ELLE and Vogue, has worked with renowned photographer Rankin, and on many music video and music artist campaigns.
Jonathan’s London Fashion Week credentials include collaborations with runway designers David Koma, Sass & Bide, and Maria Grachvogel.
His charisma and confidence in media-facing roles come from a wealth of experience in television, working on shows like Celebrity Juice, This Morning, and on the creative team for the X-Factor.
Jonathan’s 12-year-long career has seen him work with household names like L’Oreal, ghd, and Schwarzkopf, holding positions such as artistic director for Matrix and ambassador for Biolage.
These experiences have seen Jonathan carve a path as an industry leader, travelling the globe showcasing his talent to thousands of hairdressers and influencers, helping to educate his peers in numerous skills and techniques.
Senior Brand Manager at Fudge Professional, Emma Bate said: “We’re beyond excited to be working with Jonathan—his creativity and charisma are unparalleled within the industry’s younger generation of hairdressers and represent everything Fudge stands for.
“He has amassed a huge amount of experience in his career so far, and we’re incredibly excited to utilise his know-how and credibility across the brand, from product innovation to campaign direction and global education.
“With numerous awards and plenty of exciting things already planned for 2019, Jonathan’s star continues to rise—so watch this space!”
On his appointment, Jonathan said: “I’m so thrilled to be partnering with Fudge Professional as the new Global Brand Ambassador.
“It is such a fun, exciting brand with a truly creative and passionate team and one that I’m so excited to be joining.
“This is a huge achievement for me in my career and I’m overwhelmed by the commitment and support that Fudge has shown me.
“The brand has so many values close to my heart, and I can’t wait to get started working on the new campaigns, products and education developments.
“2019 is going to be an incredible year!”