Professional haircare brand OSMO has appointed Stag and Dagger Barbering Co, owner Myles Lewis as one of their latest brand ambassadors.
Over the last few years, OSMO and Myles have several successful collaborations including, Salon International and the Great British Barber Bash, where Myles represented OSMO on stage.
Myles began his career in marketing and sales, he always had a passion for barbering, but never had an opportunity to explore it until he took his first steps to learn the trade.
Myles initially taught himself through online tutorials, then furthering his education, working with some of the best barber and male hairdressers in the country.
Myles’ inspirational work and new brand partnership is the perfect opportunity to share the OSMO philosophy and deliver a clear message on what the brand has to offer.
OSMO brand manager, Sinéad McLaughlin said: “We are delighted to have Myles on board as he showed a lot of enthusiasm and support for the brand from the beginning.
“His sense of style, personality and techniques are a perfect match for OSMO. He has amazing stage presence and a unique ability to capture an audience through sheer, humble passion, and drive.
“We are very excited to see what we can create together going forward.”
Likewise, Myles has found a strong ally for his barbering skills in the OSMO grooming range. He said: “This role for me is insane; I have been doing this job for just over four years now, grabbing every opportunity thrown my way.
“I am excited about the future and I can’t wait to see how my journey continues with such an iconic brand like OSMO.”